Task Description: Key Responsibilities
1. Solution Architecture & Design
Define end-to-end architecture for Salesforce Marketing and Sales ecosystems, including:
Sales Cloud, Account Engagement (Pardot), Marketing Cloud (if applicable)
Customer data flows, segmentation, and campaign orchestration
Design scalable, reusable, and modular solutions aligned to enterprise architecture standards
Ensure high performance, security, and data integrity across systems
2. Business & Stakeholder Alignment
Collaborate with business stakeholders (Marketing, Sales, CX teams) to:
Understand goals such as lead generation, conversion optimization, pipeline acceleration
Translate business objectives into solution blueprints with measurable KPIs
Provide architectural recommendations that maximize ROI (e.g., campaign efficiency, conversion uplift, cost optimization)
3. Salesforce Platform Expertise
Lead design across:
Lead lifecycle management (Lead → MQL → SQL → Opportunity)
Campaign management & attribution models
Marketing automation journeys
Ensure best practices for:
Data model design (Contacts, Accounts, Campaigns, Custom Objects)
Data quality, deduplication, and governance
Role hierarchy, sharing, and security model
4. Integration & Data Architecture
Architect integrations with:
External systems (CDP, ERP, Web platforms)
APIs,
Task Description: Key Responsibilities
1. Solution Architecture & Design
Define end-to-end architecture for Salesforce Marketing and Sales ecosystems, including:
Sales Cloud, Account Engagement (Pardot), Marketing Cloud (if applicable)
Customer data flows, segmentation, and campaign orchestration
Design scalable, reusable, and modular solutions aligned to enterprise architecture standards
Ensure high performance, security, and data integrity across systems
2. Business & Stakeholder Alignment
Collaborate with business stakeholders (Marketing, Sales, CX teams) to:
Understand goals such as lead generation, conversion optimization, pipeline acceleration
Translate business objectives into solution blueprints with measurable KPIs
Provide architectural recommendations that maximize ROI (e.g., campaign efficiency, conversion uplift, cost optimization)
3. Salesforce Platform Expertise
Lead design across:
Lead lifecycle management (Lead → MQL → SQL → Opportunity)
Campaign management & attribution models
Marketing automation journeys
Ensure best practices for:
Data model design (Contacts, Accounts, Campaigns, Custom Objects)
Data quality, deduplication, and governance
Role hierarchy, sharing, and security model
4. Integration & Data Architecture
Architect integrations with:
External systems (CDP, ERP, Web platforms)
APIs,
Source: HCLTech careers — Read the original posting and apply
This role is listed by the employer on its own careers site. Kaam Ki Khoj does not process applications for it.
HCLTech is an employer in the IT/Computers - Software, Software Services sector with operations in India. This is a directory listing maintained by Kaam Ki Khoj so that candidates can find the organisation; it is not an official company page and Kaam... Read More
Upload your CV once — we read it, build your profile and put you in front of every employer hiring on Kaam Ki Khoj. No forms, no fees.
