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Salesforce Marketing Ops

Date Posted: Oct 23, 2026
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Job Detail

  • location_on
    Location Chennai, Tamil Nadu, India
  • desktop_windows
    Job Type: Full Time/Permanent
  • schedule
    Shift:
  • analytics
    Career Level:
  • group
    Positions:
  • calendar_view_day
    Experience:
  • male
    Gender: No Preference
  • school
    Degree:
  • calendar_month
    Apply Before: Dec 07, 2026
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Job Description

Role Summary
We are looking for an Email Measurement & Audience Insights Analyst to measure and 
analyze email marketing performance using Salesforce Marketing Cloud (SFMC). The 
role will turn campaign, journey and audience engagement data into clear reporting, 
insights and recommendations.
Key Responsibilities
• Track and report email KPIs including delivery, bounce, opens, CTR, CTOR, 
unsubscribes and conversions.
• Analyze campaign and Journey Builder performance across different audience 
segments.
• Identify engagement trends, high and low-performing audiences, content 
patterns and opportunities for optimization.
• Build recurring dashboards and reports for marketing stakeholders.
• Analyze A/B tests and provide recommendations to improve email performance.
• Work with campaign and analytics teams to ensure accurate tracking, 
measurement and reporting.
• Translate email and audience data into clear, actionable insights.
Required Skills
• Hands-on experience with Salesforce Marketing Cloud reporting and email 
analytics.
• Strong understanding of email marketing metrics, deliverability and engagement 
measurement.
• Experience analyzing audiences, segments and customer engagement data.
• Working knowledge of SFMC Data Extensions and SQL.
• Experience with Excel and data visualization/reporting tools such as Power BI or 
Tableau.
• Strong analytical and stakeholder communication skills, especially presenting to 
varying levels of stakeholders.
Preferred: Salesforce Marketing Cloud Email Specialist certification and experience 
with Journey Builder, Intelligence Reports or Marketing Cloud Intelligence

About the role

  • Role: Operations Head
  • Qualifications: BACHELOR OF ENGINEERING
  • Experience: 6 - 10 Years
  • Skills: Tableau | Salesforce Admin
  • Function: TECHNOLOGY
  • Location: Chennai
  • Apply by: 2026-12-31

Source: Tata Consultancy Services careers — Read the original posting and apply

This role is listed by the employer on its own careers site. Kaam Ki Khoj does not process applications for it.

Company Overview

Tata Consultancy Services
Tata Consultancy Services · Mumbai, Maharashtra, India
2,177 open roles

Tata Consultancy Services is an employer in the IT/Computers - Software, Software Services sector with operations in India. This is a directory listing maintained by Kaam Ki Khoj so that candidates can find the organisation; it is not an official com... Read More

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