Operations Manager-Digital Advertisement

Job Description

Role Purpose
The purpose of this role is to increase revenue, maximize process efficiency & cost-effectiveness, and ensure excellent customer experience, through effective supervision of daily operations and personnel, contract compliance, resource optimization and capability development within an account.

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Key Responsibilities

• Lead the design, implementation, transition, stabilization, and ongoing management of centralized digital marketing operations.
• Build, lead, and develop multi-functional teams supporting Digital Coordination, Paid Media Operations, Creative Production, Website Services, Reporting, Listings Management, Reputation Management, and other digital-advertising functions.
• Define workforce-planning, forecasting, capacity-management, scheduling, productivity, and utilization frameworks to support current and future business needs.
• Partner with stakeholders to assess existing workflows, identify improvement opportunities, and implement standardized operating procedures.
• Own operational governance through business reviews, service reviews, KPI reviews, risk-management forums, and executive reporting.
• Provide strategic guidance and subject-matter expertise on digital marketing operations, platform capabilities, workflow design, and resource planning.
• Ensure compliance with contractual requirements, information-security standards, audit requirements, and operational controls.
• Support business growth initiatives, solution design, due diligence activities, transition projects, and new capability development.

  Must-Have Skills

  • Strong leadership experience managing Digital Marketing Operations, Advertising Operations, Media Operations, Marketing Services, or Agency Operations.
  • Deep understanding of digital marketing ecosystems, including Paid Search, Paid Social, Programmatic Advertising, Display, Video, Audio, CTV/OTT, Website Services, SEO, Local Search, Analytics, Creative Services, and Reputation Management.
  • Demonstrated experience establishing, scaling, or transforming centralized delivery organizations and shared-service operations.
  • Proven ability to build teams, create operating frameworks, and establish delivery organizations from inception through steady-state operations.
  • Ability to assess business requirements, identify operational risks, recommend solutions, and influence stakeholders through data-driven insights.
  • Experience leading client-facing discussions, transformation programs, process redesign workshops, and executive governance forums.
  • Strong understanding of digital advertising platforms, marketing-technology ecosystems, reporting frameworks, and operational workflows.
  • Excellent communication, presentation, stakeholder-management, negotiation, and executive engagement skills.

  • Experience & Education

    • Graduate degree required; qualification in Business, Marketing, Advertising, Media, Communications, Technology, Operations Management, or related disciplines preferred.
    • 12-18 years of experience in Digital Marketing Operations, Advertising Operations, Agency Operations, Marketing Services, Business Operations, Shared Services, or Service Delivery leadership roles.
    • Minimum 5 years of experience leading managers and multi-functional operational teams.
    • Demonstrated experience managing large-scale digital marketing or advertising delivery organizations.
    • Experience supporting enterprise clients, advertising agencies, media organizations, or digital marketing service providers.
    • Experience leading transitions, centralization initiatives, operating-model transformations, or large-scale process-improvement programs is strongly preferred.

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Preferred Skills

• Experience designing offshore, nearshore, or global delivery models.
• Familiarity with AI-enabled digital marketing operations, workflow automation, and productivity-enhancement technologies.
• Experience managing P&L components, budgeting, forecasting, and business-performance metrics.
• Lean Six Sigma, PMP, Agile, Digital Marketing, Product Management, or Service Delivery certifications.

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