Manage and optimize performance marketing campaigns across marketplace platforms such as Amazon, Flipkart and other relevant e-commerce channels.
* Drive GMV, sales and traffic through efficient deployment of advertising budgets.
* Monitor key performance metrics such as:
* ROAS / ACOS
* Spend
* Sales / GMV
* Impressions
* CTR
* CPC
* Conversion Rate
* Analyze campaign, SKU, keyword and targeting-level performance to identify opportunities for optimization.
* Manage budgets, bids, targeting and campaign structures to maximize campaign performance.
* Identify high- and low-performing SKUs, categories, keywords and campaigns and take corrective actions.
* Work closely with e-commerce, category, sales, merchandising and creative teams to improve campaign performance.
* Support marketplace event planning and execution during key periods such as Big Billion Days, Great Indian Festival and other major sales events.
* Prepare regular performance reports and translate data into clear business insights and actionable recommendations.
* Continuously experiment with targeting, bidding, creatives, budgets and campaign structures to improve campaign efficiency.
* Stay updated on marketplace advertising platforms, new features and evolving performance marketing practices.
Source: Titan Company careers — Read the original posting and apply
This role is listed by the employer on its own careers site. Kaam Ki Khoj does not process applications for it.
Titan Company is an employer in the Gems & Jewellery sector with operations in India. This is a directory listing maintained by Kaam Ki Khoj so that candidates can find the organisation; it is not an official company page and Kaam Ki Khoj is not... Read More
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